Yusuf Adua

Yusuf Adua is an Arabic, German, and (he thinks) English-speaking narrative strategist. He is a non-violent communicator passionate about amplifying ignored but essential stories, ideas, and human potential.

With a background in practical, skill-building education, human-interest journalism, personality psychology, business storytelling, and organisational management, he helps shape learning experiences and strategic initiatives that enable individuals and organisations engaging with TheSIS to recognise, develop, and apply their strengths to the fullest.

"The Wizard" has worked with both national and international organisations, enjoys raising money for nonprofits, and, in his free time, relaxes with the inside stories of professional football.